Design for Experiences
Experience design is the practice of designing products, processes, services, events, omnichannel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions.
"It’s not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and yes, beauty to people’s lives." – Don Norman
Cardboard Soapbox Racer
The Cardboard Soapbox Racer is the design result of an experience design based research process looking into how to teach children growing up with digital immersion, physical skills required for the real world.
Research included interactions with families, identifying pain-points and areas where design could change how children learn and play.
It is not a love that leads to a labour, but the labour that leads to a love. (Norton; Mochon; Ariely, 2011).
Good design can be life changing. It can change your perspective on the world. Although it is hard to change the world for everyone, This project changed it for those who have experienced the system. These children are now more proficient at solving problems in the real world for themselves. They have pushed themselves to concur fears, build leadership, communication skills, and above all, aspire to keep learning.
As digital natives, children require a digital component to the system to build an understanding of experiencing real world problems.
The app allows children to build, customise, and test their designs in a medium they are familiar with. Their learnings can then be transitions over to the real world activities.